Soweto born musician Maggz shared his Goliwwod story on Elite Nites with Kgomotso Meso and took us through his journey in the music industry.
He spoke about how he’s had to shake off the perception that he’s a better artist when featured on other artist’s songs.
“You don’t want that, it’s almost like your career is dependent on other people. It’s not really your drive like someone has to always feature you on a dope song. But the reality is, no bro, we have beeeen making these dope songs, we find them empty and we fill them up.”
The rise of Hip Hop in South Africa
Maggz was part of the transition that saw South African hip hop music being embraced by many who previously saw it as a foreign genre and a watered-down version of what came out from the US.
He was very instrumental in the sound of hip hop in the early 2000s and was part of a crop of artist that transformed the genre of hip into a commercially viable genre with a rise in corporate partnerships. He spoke about how that generation needed to be more relatable.
“It’s because we were pretty much paving the way, pretty much pioneers, the people in the game at that time were pioneering something. Whether it was HHP, Skwatta Kamp, Prokid, it was the beginning of something. Hip hop at that time was not recognised or respected.”
Maggz also shared his opinion on why he thinks the Kwaito genre didn’t have staying power, and his perspective on the role of legends in music. He was meant to release an album last year but had to delay the releases due to the pandemic. He shared that he will be releasing music throughout the year.