Monday, 15 April 2019
Kaya 959 awarded with seven Liberty Radio Awards
Station MD, Greg Maloka, hails the awards as a tribute to Kaya 959’s journey to shift in the cultural needle and inspire change
Kaya 959 95.9 Home of the Afropolitan has received seven awards this year’s annual Liberty Radio Awards held in Sandton. Station MD, Greg Maloka, who was inducted into the Hall of Fame at the ceremony held on 13 April, says that the awards stand as a tribute to the efforts of the Kaya 959 team and showcase the depth of their commitment to empowering the market.
“Ten years ago, Kaya 959 embarked on a journey of cultural change,” explains Maloka. “All of these achievements indicate how we continue to shift the cultural needle. We are essentially connecting a hybrid generation – those that experienced two countries living in South Africa pre- and post the 1994 democratic elections. We are raising the voice of the Afropolitan market, and in turn, have taken it upon ourselves as a business to education about how authentically to communicate with this market but also highlighting that the market was always present and has not just recently emerged.
Kaya 959 walked away with the following awards:
- Best Afternoon Drive Show – Commercial Station: Uncaptured
- Best Business & Finance Show: Kaya Bizz
- Best Field News Reporter: Nompumelelo Ngubeni
- Best News & Actuality – Commercial Station: Today with John Perlman
- Commercial Station of the Year
- Bright Star Inductee: DJ Keyz
- Hall of Fame Inductee: Greg Maloka
“Our position as the leading commercial radio station in South Africa allows us to tell the story of the Afropolitan,” explains Maloka. “The Afropolitan has always been all-embracing and all-encompassing – it’s not a racial position, it’s about how red is your heart? Is it red for this country and for Africa as a continent?”
The Liberty Radio Awards are held annually and are deemed the pre-eminent awards programme for the South African radio industry. It draws entries from all sectors and is recognized as a credible programme that promotes excellence in radio and ensures the medium remains of the foremost media choices in the country.