South African football icon Ephraim Matsilele “Jomo” Sono celebrates 70th birthday milestone on 17 July 2025
Zuko Komisa

Today, 17 July 2025, marks a significant milestone for South African football as the legendary Jomo Sono celebrates his 70th birthday.
Affectionately known as “The Black Prince of South African Soccer,” Sono’s life story is one of remarkable resilience and unparalleled dedication to the sport.
Born in Soweto in 1955, Sono faced hardship early in life. His father, an Orlando Pirates player, died in a car crash when Jomo was just eight, and he was subsequently raised by his grandparents in poverty.
From selling peanuts at matches to support his family, Sono’s talent on the pitch soon shone through. He joined Orlando Pirates as a teenager, earning his “Jomo” nickname for his leadership qualities, likened to Jomo Kenyatta.
☠️ Happy 70th Birthday to the legendary 👑 #10 Jomo “Black Prince” Sono
— Orlando Pirates (@orlandopirates) July 17, 2025
⚫⚪🔴⭐#orlandopirates#OnceAlways pic.twitter.com/DhTYcGccXN
His playing career saw him star for the New York Cosmos in the North American Soccer League alongside none other than Pelé, before returning to South Africa in 1982 to purchase Highlands Park, which he famously renamed Jomo Cosmos.
Sono also had several stints as caretaker coach for the national side.
Beyond football, Sono has built a successful business empire, notably being the first to open KFC franchises in Soweto and venturing into petroleum and hospitality.
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