By Katlego Sekhu
Drip CEO, Lekau Sehoana returns to join Tbose on My Top 10 at 10 to catch up about his latest business ventures and plans to expand.
Speaking about his relationship with Cassper he said. “Cassper Nyovest is one of the biggest artists and entrepreneurs in the country. He’s able to turn his followers into consumers of whatever he’ll be able to sell.
“He also has a clean brand and is also good with marketing. I looked around and said here’s a person who has the whole package.”
He adds that Hip Hop and fashion go hand in hand. “We started speaking about creating a shoe together and I said we shouldn’t make the drip brand more about celebrities. Instead, let’s start our own brand besides the Drip brand which is called Root of Fame. it’s more of a complete brand that can be able to sell anything.”
He also speaks about his new ‘Drip Finesse’ fragrance. Watch the full interview here: