Caster Semenya reclaims her power in new nike ad
By Busisiwe Mokwena In the past, global sports brands would dissociate themselves from athletes and other public figures when they found themselves in controversial situations. Actress Sharon Stone lost her Christian Dior endorsement in 2008 after making unsavoury comments about an earthquake that hit China. She later apologised but it was too late. But it seems Nike is taking a stand and backing their own through a series of advertising campaigns, […]